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Daimler Truck warns of tougher H2 after outlook cut, shares lower

Published by Global Banking & Finance Review

Posted on August 1, 2025

2 min read

· Last updated: January 22, 2026

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Daimler Truck warns of tougher H2 after outlook cut, shares lower
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(Reuters) -Shares in Daimler Truck dropped 7% in early Frankfurt trade after the company cut its full year outlook late on Thursday, citing persisting market weakness in North America. The owner of

Daimler Truck Faces Challenges in H2 After Lowering Full-Year Outlook

Daimler Truck's Revised Forecast and Market Challenges

(Corrects quote attribution to CFO Eva Scherer in paragraphs 2-3)

Impact of U.S. Trade Tariffs

By Amir Orusov and Ilona Wissenbach

Job Cuts and Production Adjustments

(Reuters) -Daimler Truck on Friday warned of mounting headwinds in the second half of 2025 after cutting its full year outlook late on Thursday due to weakness in North America, sending its shares down 5%.

Analyst Reactions and Market Expectations

Daimler Truck's CFO Eva Scherer said in a call with analysts that the indirect impact of U.S. trade tariffs would cost the company a figure in the low triple-digit million euros range in 2025. That would be split evenly between the third and the fourth quarters, she said.

"The tariff impacts didn't hit us so much yet in the second quarter, but they will come into full effect in the second half of the year," Scherer said. She added that the company is absorbing part of the cost and passing some on to customers.

The direct tariffs impact on Daimler Truck is limited as the company operates under the U.S.-Mexico-Canada (USMCA) trade agreement.

U.S. tariffs have pummelled global automakers, forcing companies to book billions of dollars of losses, issue profit warnings, slash forecasts and raise prices.

The company also confirmed local media reports that it would cut 2,000 jobs across its U.S. and Mexican plants due to reduced production. The layoffs are in addition to 5,000 job cuts in Germany announced before.

The owner of U.S. truck brand Freightliner said it expected adjusted earnings before interest and taxes between 3.6-4.1 billion euros ($4.11-$4.69 billion), a significant decline compared to 4.15 billion in a company compiled consensus.

The new guidance accounts for the continued market weakness in North America, whereas it was unchanged for all other segments, the company said in a statement.

The outlook cut was not expected in this magnitude, said Fabio Hoelscher, an analyst from Warburg Research.

In May, the company cut its full-year adjusted EBIT forecast, reflecting lower expectations for its North American business on heightened demand uncertainty due to U.S. duties.

($1 = 0.8750 euros)

(Reporting by Amir Orusov in Gdansk and Ilona Wissenbach in Frankfurt, editing by Milla Nissi-Prussak and Matt Scuffham)

Key Takeaways

  • Daimler Truck cuts full-year outlook due to North America weakness.
  • US tariffs to cost Daimler Truck in low triple-digit million euros.
  • 2,000 job cuts planned in US and Mexico plants.
  • Adjusted EBIT forecast lowered to 3.6-4.1 billion euros.
  • Market did not expect the magnitude of the outlook cut.

Frequently Asked Questions

What did Daimler Truck warn about for the second half of 2025?
Daimler Truck warned of mounting headwinds in the second half of 2025 after cutting its full year outlook due to weakness in North America.
How much is the indirect impact of U.S. trade tariffs expected to cost Daimler Truck?
The indirect impact of U.S. trade tariffs is expected to cost Daimler Truck a figure in the low triple-digit million euros range in 2025.
What job cuts did Daimler Truck announce?
Daimler Truck confirmed it would cut 2,000 jobs across its U.S. and Mexican plants due to reduced production, in addition to 5,000 job cuts in Germany.
What is the expected adjusted earnings before interest and taxes for Daimler Truck?
Daimler Truck expects adjusted earnings before interest and taxes between 3.6-4.1 billion euros, a significant decline compared to previous forecasts.
What was the reaction of analysts to Daimler Truck's outlook cut?
Analyst Fabio Hoelscher from Warburg Research noted that the magnitude of the outlook cut was not expected.

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