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Games Workshop's annual profit soars on flagship Warhammer game sales

Published by Global Banking & Finance Review

Posted on July 29, 2025

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· Last updated: January 22, 2026

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Games Workshop's annual profit soars on flagship Warhammer game sales
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(Reuters) -British miniature wargames maker Games Workshop reported a nearly 30% jump in annual pre-tax profit on Tuesday, boosted by sales of its flagship Warhammer 40,000: Space Marine 2 game. The

Games Workshop Sees Nearly 30% Profit Surge Driven by Warhammer Sales

Games Workshop's Financial Performance

By Yamini Kalia

Impact of Warhammer Sales

(Reuters) -British miniature wargames maker Games Workshop on Tuesday posted a nearly 30% jump in annual pre-tax profit, thanks to robust sales of its flagship Warhammer 40,000 game.

Future Forecast and Challenges

The company, known for its premium, in-house produced fantasy miniatures, has built a cult-like following for Warhammer, which has expanded into video games, books and a film and TV deal with Amazon that was finalised last December.

Tariff Implications

The flagship science-fantasy universe will be brought to screens via a live-action series from Amazon Studios. Henry Cavill, the British actor who played Superman and is a fan of Warhammer, has said he will be involved in the project.

Investment in U.S. Operations

Games Workshop's Space Marine 2 video game, released last September, has also been a commercial success with more than 7 million copies sold.

Games Workshop reported pre-tax profit of 262.8 million pounds ($350.79 million) for the year ended June 1, up from 203 million pounds the year before.

Shares of the company were up 4.1% at 15,880 pence by 0816 GMT.

"We have been pretty solid during the year managing our cash costs and investments," the company said in a statement.

"The exception was the news about tariffs and the cute looking pipistrelle bat that is delaying our work on our new temporary car park," it added.

The Nottingham-based games designer forecast a tariff impact of about 12 million pounds on its pre-tax profit in the current fiscal year and a 2% impact on gross margin in the following year.

However, Games Workshop said it was "business as usual" for the firm, which already has a U.S. corporate entity and is investing in its Memphis base.

Peel Hunt analysts expect the company's strong performance to continue, despite its vulnerability to tariffs, a stronger pound and a tough comparative period due to the exceptional success of Space Marine 2 last year.

($1 = 0.7492 pounds)

(Reporting by Yamini Kalia, Unnamalai L and Shashwat Awasthi in Bengaluru; Editing by Mrigank Dhaniwala and Kate Mayberry)

Key Takeaways

  • Games Workshop's profit increased by nearly 30% due to Warhammer sales.
  • The company has expanded into video games, books, and a deal with Amazon.
  • Space Marine 2 sold over 7 million copies, boosting profits.
  • Tariffs may impact future profits by 12 million pounds.
  • Games Workshop is investing in its U.S. operations.

Frequently Asked Questions

What was Games Workshop's pre-tax profit for the year?
Games Workshop reported a pre-tax profit of 262.8 million pounds ($350.79 million) for the year ended June 1, up from 203 million pounds the year before.
How much did the company's shares increase after the report?
Shares of the company were up 4.1% at 15,880 pence by 0816 GMT.
What factors are affecting Games Workshop's future profits?
The company forecast a tariff impact of about 12 million pounds on its pre-tax profit in the current fiscal year and a 2% impact on gross margin in the following year.
What is the significance of the Warhammer franchise for Games Workshop?
The Warhammer franchise has built a cult-like following and has expanded into various media, including video games, books, and a film and TV deal with Amazon.
What recent video game release contributed to Games Workshop's success?
Games Workshop's Space Marine 2 video game, released last September, has been a commercial success with more than 7 million copies sold.

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