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Italian MFE in talks on possible purchase of stake in Portugal's Impresa

Published by Global Banking & Finance Review

Posted on September 27, 2025

2 min read

· Last updated: January 21, 2026

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LISBON (Reuters) -MFE-MediaForEurope, the TV group controlled by Italy's Berlusconi family, is in exclusive talks on the purchase of a relevant stake in the Portuguese media group Impresa, Impresa

MFE-MediaForEurope Negotiates to Acquire Stake in Portugal's Impresa

MFE's Potential Stake in Impresa

LISBON (Reuters) -MFE-MediaForEurope, the TV group controlled by Italy's Berlusconi family, is in exclusive talks on the purchase of a relevant stake in the Portuguese media group Impresa, Impresa said on Saturday.

It said in a statement the Balseger holding company of Portuguese media tycoon Francisco Pinto Balsemao, which controls more than 50% of Impresa, is in contact, "exclusively with MFE, to evaluate the acquisition of a relevant stake".

The statement added, however, there was "no binding agreement".

Background on Impresa

In recent years, Portuguese media has reported rumours that the Berlusconi family is interested in Impresa, which owns broadcaster SIC and the weekly newspaper Expresso.

 MFE, which already had TV operations in Italy and Spain, three weeks ago secured more than 75% of German peer ProSiebenSat.1.

MFE's Recent Acquisitions

In 2024, Impresa posted a loss of 66.2 million euros ($77.46 million) after significant impairment charges, well above the 2 million euros loss the previous year.

Financial Performance of Impresa

It reported revenues of 182.3 million euros last year, in line with 2023, while earnings before interest, taxes, depreciation, and amortisation rose 19.5% to 18.4 million euros.

($1 = 0.8546 euros)

(Reporting by Sergio Goncalves; editing by Barbara Lewis)

Key Takeaways

  • MFE-MediaForEurope is negotiating with Impresa for a stake.
  • Berlusconi family controls MFE, interested in Portuguese media.
  • Impresa owns SIC and Expresso, key Portuguese media outlets.
  • MFE recently acquired a significant stake in ProSiebenSat.1.
  • Impresa reported a 66.2 million euro loss in 2024.

Frequently Asked Questions

What company is MFE-MediaForEurope negotiating to acquire?
MFE-MediaForEurope is in talks to purchase a relevant stake in the Portuguese media group Impresa.
Who controls the majority of Impresa?
The Balseger holding company, controlled by Portuguese media tycoon Francisco Pinto Balsemao, holds more than 50% of Impresa.
What financial challenges did Impresa face in 2024?
In 2024, Impresa posted a loss of 66.2 million euros after significant impairment charges, which was a substantial increase from the previous year's loss of 2 million euros.
What other media operations does MFE have?
MFE already operates TV channels in Italy and Spain and recently secured more than 75% of the German media company ProSiebenSat.1.
Is there a binding agreement between MFE and Impresa?
No, the statement from Impresa clarified that there is currently no binding agreement in place regarding the stake purchase.

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