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Instant View: Reaction to new Novo Nordisk CEO, profit warning

Published by Global Banking & Finance Review

Posted on July 29, 2025

2 min read

· Last updated: January 22, 2026

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Instant View: Reaction to new Novo Nordisk CEO, profit warning
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(Reuters) -Novo Nordisk on Tuesday appointed insider Mike Doustdar as its new chief executive after the Danish obesity drug maker cut its full year outlook for the second time in 2025, sending its

Novo Nordisk Appoints Mike Doustdar as CEO Amid Profit Warning

(Reuters) -Novo Nordisk on Tuesday appointed insider Mike Doustdar as its new chief executive after the Danish obesity drug maker cut its full year outlook for the second time in 2025, sending its shares tumbling.

Here are some reactions from market analysts and investors:

MARKUS MANNS, A PORTFOLIO MANAGER AT MUTUAL FUNDS FIRM UNION INVESTMENT AND A SHAREHOLDER IN THE COMPANY:

"While most people had expected Novo to just trim the top end of the guidance, the magnitude of the guidance cut is a shocker. Novo's problems are much deeper than just compunded Wegovy in the U.S. and extend to the international Wegovy franchise and even to Ozempic in diabetes. Novo has underestimated the self pay market in obesity and just recently started to focus on this important patient segment."

JEFFERIES ANALYST BENJAMIN JACKSON ON NEW CEO:

"We are surprised by the appointment of Mike Doustdar as CEO, with feedback suggesting an external candidate may have been preferred."

J.P.MORGAN ANALYSTS ON THE PROFIT WARNING:

"Lowered guidance (is) a reflection of growth expectations in H2'25 for both Wegovy and Ozempic."

CITI ANALYSTS ON THE PROFIT WARNING:

"We caution against over-reading into Novo's assessment, given tirzepatide's script strength pre-July 1st has been robust and Lilly may have had a more conservative outlook on expectations when giving its own 2025 guidance. Thus, we remain buyers on weakness."

ANGELO MEDA, PORTFOLIO MANAGER AND HEAD OF EQUITIES AT BANOR SIM IN MILAN:

"The biggest concern is the illegal channel siphoning away market share—something that's hard to quantify. Rebuilding trust will take time."

(Reporting by Maggie Fick and Danilo Masoni in London, Writing by Boleslaw Lasocki in Gdansk; Editing by Matt Scuffham)

Key Takeaways

  • Novo Nordisk appoints Mike Doustdar as new CEO.
  • Company issues a profit warning for 2025.
  • Market analysts react to the unexpected CEO appointment.
  • Concerns over the self-pay market in obesity.
  • Illegal channels affecting market share.

Frequently Asked Questions

Who was appointed as the new CEO of Novo Nordisk?
Mike Doustdar was appointed as the new chief executive of Novo Nordisk.
What significant change did Novo Nordisk announce regarding its financial outlook?
Novo Nordisk cut its full year outlook for the second time in 2025, which surprised many analysts.
What are analysts concerned about regarding Novo Nordisk's market performance?
Analysts expressed concerns about the illegal channel siphoning away market share, which is difficult to quantify.
What was the reaction of Jefferies analyst Benjamin Jackson to the new CEO appointment?
Benjamin Jackson noted surprise at the appointment of Mike Doustdar, suggesting that feedback indicated an external candidate might have been preferred.
What do J.P. Morgan analysts say about the lowered guidance?
J.P. Morgan analysts indicated that the lowered guidance reflects growth expectations for Wegovy and Ozempic in the second half of 2025.

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