(Reuters) - PostNL unveiled its new strategy on Wednesday during its Capital Markets Day, announcing that its current Parcels segment will be divided into E-commerce and Platforms from January 1, 2026
PostNL Reveals 2028 Strategy, Divides Parcels into E-commerce and Platforms
PostNL's Strategic Shift for 2028
(Reuters) - PostNL unveiled its new strategy on Wednesday during its Capital Markets Day, announcing that its current Parcels segment will be divided into E-commerce and Platforms from January 1, 2026, as part of its efforts to foster sustainable growth and innovation.
Investment in Technology and Data
The company plans to invest around 150 million euros ($177.86 million) annually from 2026 to enhance its tech and data capabilities, expand its out-of-home network, and split the parcels segment for more effective management and international growth, it said.
Revenue and Earnings Targets
"By investing in smart automation, digital capabilities, and network optimization at E-commerce and Platforms, we are building a resilient foundation for long-term value creation," Chief Financial Officer Linde Jansen said.
Focus on Execution and Efficiency
The Dutch postal operator aims for revenue exceeding 4 billion euros and a normalized earnings before interest and taxes of more than 175 million euros ($207.52 million) by 2028.
"We are focused on disciplined execution, margin improvement, and capital efficiency," Jansen added.
($1 = 0.8434 euros)
(Reporting by Olivier Cherfan in Gdansk; Editing by Tom Hogue and Christian SchmollinGer)


