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Sluggish summer brings down forecast for tourism growth in Spain

Published by Global Banking & Finance Review

Posted on October 7, 2025

2 min read

· Last updated: January 21, 2026

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Sluggish summer brings down forecast for tourism growth in Spain
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MADRID (Reuters) -Growth in Spain's tourism industry has slowed down sharply, driven by weaker spending by European and U.S. visitors, and its contribution to this year's economic growth will be

Spain's Tourism Growth Forecast Downgraded Amid Sluggish Summer

Impact of Sluggish Summer on Tourism

MADRID (Reuters) -Growth in Spain's tourism industry has slowed down sharply, driven by weaker spending by European and U.S. visitors, and its contribution to this year's economic growth will be weaker than expected, industry group Exceltur said on Tuesday.

Revised Growth Projections

Exceltur now expects all tourism-related activity in the world's second most-visited country to grow by 2.8% in 2025, a revision down from 3.3% growth it estimated in July, and down from a 5.5% expansion last year.

Tourist Spending Trends

The group estimated that the tourism industry will contribute 13.1% to Spain's gross domestic product this year, below its initial estimate of 13.5%.

International Visitor Statistics

"Tourism is no longer the main dynamiser of the Spanish economy," Exceltur Vice President Oscar Perelli told a news conference, adding that the sector will no longer far exceed Spain's expected economic growth of 2.6%.

The number of international tourists may fall short of the 100 million projected by the World Travel and Tourism Council earlier this year.

Last year, Spain registered a record 94 million tourists. By August this year, 66.8 million tourists had arrived, up 3.9% from the same period a year ago.

"I don't know if we will reach" the 100 million tourists, Spanish Tourism Minister Jordi Hereu said, adding though that he did not consider that as a cause for concern since tourist spending was still rising.

Sales across hotels, airlines, restaurants, and other tourism-related businesses rose 2.8% during the high summer season, a significant drop from the 6.3% growth recorded in the same time last year. In the fourth quarter, Exceltur expects sales to rise 2%.

The slowing growth is linked to weaker spending by tourists from Germany, France, Turkey and the United States, Exceltur said. An increase in tourists from Britain, which accounts for 26.5% of total visitors, as well as from China and Poland, helped offset the trend during the peak season, while the number of domestic tourists remained unchanged.

(Reporting by Corina PonsEditing by Andrei Khalip and Peter Graff)

Key Takeaways

  • Spain's tourism growth forecast for 2025 is revised down to 2.8%.
  • Tourism's contribution to GDP is now expected at 13.1%.
  • International tourist numbers may not reach 100 million.
  • Tourist spending trends show a significant slowdown.
  • British, Chinese, and Polish tourists offset some declines.

Frequently Asked Questions

What is tourism?
Tourism refers to the activities of people traveling to and staying in places outside their usual environment for leisure, business, or other purposes. It significantly contributes to the economy of many countries.
What is economic growth?
Economic growth is the increase in the production of goods and services in an economy over a period of time. It is typically measured as the percentage increase in real GDP.
What are financial markets?
Financial markets are platforms where buyers and sellers engage in the trade of assets such as stocks, bonds, currencies, and derivatives, facilitating the flow of capital and investment.

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