Finance

Ferrari wins back rights to Testarossa brand at EU court

Published by Global Banking & Finance Review

Posted on July 2, 2025

1 min read

· Last updated: January 23, 2026

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AMSTERDAM (Reuters) -Ferrari on Wednesday scored a win at the EU's second-highest court, which said the luxury sportscar maker had been wrongfully stripped off the rights to the Testarossa brand name.

Ferrari Regains Testarossa Trademark Rights in EU Court Ruling

AMSTERDAM (Reuters) -Ferrari on Wednesday scored a win at the EU's second-highest court, which said the luxury sportscar maker had been wrongfully stripped off the rights to the Testarossa brand name.

Ferrari's rights on the mark were revoked in 2023 by the European Union's Intellectual Property Office, which said the company had not put them to "genuine use" for a continuous period of five years between 2010 and 2015.

But the EU's General Court annulled that decision, stating that Ferrari had used the trade mark, through giving explicit or implied approval to dealers selling second-hand Testarossas and through licensing the brand for scale models.

"The use of the trademark to guarantee the identity of the origin of the goods for which it was registered, when reselling second-hand goods is capable of constituting genuine use," the court said.

Ferrari built its iconic Testarossa cars, made famous by the 1980s TV show 'Miami Vice', between 1984 and 1996, and now only second-hand models are available.

Its rights to the brand name had been challenged by the head of German toy maker Autec.

(Reporting by Bart Meijer, Editing by Louise Heavens)

Key Takeaways

  • Ferrari won back Testarossa trademark rights in EU court.
  • The EU's General Court annulled the previous revocation.
  • Ferrari's rights were challenged due to non-use claims.
  • The court recognized second-hand sales as genuine use.
  • The ruling impacts Ferrari's brand management strategy.

Frequently Asked Questions

What was the ruling of the EU's General Court regarding Ferrari?
The EU's General Court annulled the decision of the European Union's Intellectual Property Office, stating that Ferrari had indeed used the Testarossa trademark through approval of dealers selling second-hand models.
Why were Ferrari's rights to the Testarossa brand revoked initially?
Ferrari's rights were revoked in 2023 by the EU's Intellectual Property Office, which claimed the company had not put the trademark to 'genuine use' for a continuous period of five years.
What period did Ferrari manufacture the Testarossa cars?
Ferrari built the iconic Testarossa cars between 1984 and 1996, and currently, only second-hand models are available.
Who challenged Ferrari's rights to the Testarossa brand?
The rights to the brand name were challenged by the head of German toy maker Autec.
What significance does the Testarossa trademark hold for Ferrari?
The Testarossa trademark is significant for Ferrari as it guarantees the identity of the origin of the goods, particularly in the resale of second-hand Testarossa cars.

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