Published by Gbaf News
Posted on May 9, 2018

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Published by Gbaf News
Posted on May 9, 2018

Process and technology improvements are top priorities for global CFOs within two years
A study of more than 500 chief financial officers (CFOs) and senior finance executives conducted by The Economist Intelligence Unit (EIU), commissioned by Coupa Software (NASDAQ: COUP), reveals that more than 60 percent of CFOs lack complete visibility into the transactions within their organizations. In addition, 76 percent think leveraging new technologies or improving processes would enable their organizations to work better with other functions to execute corporate finance strategy.
The study, titled, “The Strategic CFO in a Rapidly Changing World,” takes an in-depth look at how CFOs and senior finance professionals are responding in a rapidly evolving world where new technologies, uncertainty, and emerging threats abound. Qualitative interviews were completed with CFOs from Ally Financial, Driftwood Acquisitions and Development, Hays, Micron Technologies, and Zendesk.
“The results of this study are not surprising – visibility remains a huge challenge for CFOs in today’s dynamic and ever-evolving business environment,” said Rob Bernshteyn, chief executive officer, Coupa. “It’s critical that CFOs adopt a cloud-based strategy for Business Spend Management that enables them to have visibility and control over their spend to make more strategic and informed decisions about their business.”
Additional findings include:
A cloud platform for business spend management, Coupa helps customers such as Airbus, BAE Systems, lululemon, and Salesforce maximise their spend under management, achieve significant cost savings, and drive profitability. To view more findings, download the full report.
Survey Methodology
The survey, commissioned by The Economist Intelligence Unit includes responses from 507 CFOs and finance executives across industries and located in the US, UK, France, and Germany. 75 percent of respondents are chief financial officers (CFOs) and 25 percent are corporate finance professionals who are at the vice president-level or above.
Process and technology improvements are top priorities for global CFOs within two years
A study of more than 500 chief financial officers (CFOs) and senior finance executives conducted by The Economist Intelligence Unit (EIU), commissioned by Coupa Software (NASDAQ: COUP), reveals that more than 60 percent of CFOs lack complete visibility into the transactions within their organizations. In addition, 76 percent think leveraging new technologies or improving processes would enable their organizations to work better with other functions to execute corporate finance strategy.
The study, titled, “The Strategic CFO in a Rapidly Changing World,” takes an in-depth look at how CFOs and senior finance professionals are responding in a rapidly evolving world where new technologies, uncertainty, and emerging threats abound. Qualitative interviews were completed with CFOs from Ally Financial, Driftwood Acquisitions and Development, Hays, Micron Technologies, and Zendesk.
“The results of this study are not surprising – visibility remains a huge challenge for CFOs in today’s dynamic and ever-evolving business environment,” said Rob Bernshteyn, chief executive officer, Coupa. “It’s critical that CFOs adopt a cloud-based strategy for Business Spend Management that enables them to have visibility and control over their spend to make more strategic and informed decisions about their business.”
Additional findings include:
A cloud platform for business spend management, Coupa helps customers such as Airbus, BAE Systems, lululemon, and Salesforce maximise their spend under management, achieve significant cost savings, and drive profitability. To view more findings, download the full report.
Survey Methodology
The survey, commissioned by The Economist Intelligence Unit includes responses from 507 CFOs and finance executives across industries and located in the US, UK, France, and Germany. 75 percent of respondents are chief financial officers (CFOs) and 25 percent are corporate finance professionals who are at the vice president-level or above.