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Drinks group Pernod hires former Kering executive Oudinot for new unit

Published by Uma Rajagopal

Posted on September 28, 2022

1 min read

· Last updated: February 4, 2026

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Pernod Ricard logo on a bottle during the announcement of new unit hiring Oudinot - Global Banking & Finance Review
Image of the Pernod Ricard logo displayed on a bottle, highlighting the company's announcement of hiring Nicolas Oudinot to lead a new unit focused on premium products, reflecting its strategic transformation in the drinks industry.
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PARIS (Reuters) – French drinks group Pernod said it had hired Nicolas Oudinot, a former leading executive at luxury goods fashion company Kering, to run a new unit set up by Pernod for its permium products. “I am thrilled to join Pernod Ricard in order to drive the transformation of the industry under the leadership […]

PARIS (Reuters) – French drinks group Pernod said it had hired Nicolas Oudinot, a former leading executive at luxury goods fashion company Kering, to run a new unit set up by Pernod for its permium products.

“I am thrilled to join Pernod Ricard in order to drive the transformation of the industry under the leadership of Alexandre Ricard,” said Oudinot in a statement.

(Reporting by Sudip Kar-Gupta; Editing by Benoit Van Overstraeten)

Frequently Asked Questions

What is an executive?
An executive is a senior management professional responsible for making major decisions and overseeing the operations of a company or organization.
What is a premium product?
A premium product is a high-quality item that is priced higher than standard products, often associated with luxury or superior features.
What is a transformation in business?
Transformation in business refers to significant changes in operations, strategies, or structures to improve performance and adapt to market demands.

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