Finance

EU threatens temporary measures to stop Meta blocking AI rivals from WhatsApp

Published by Global Banking & Finance Review

Posted on February 9, 2026

2 min read

· Last updated: February 9, 2026

Add as preferred source on Google
EU threatens temporary measures to stop Meta blocking AI rivals from WhatsApp
Global Banking & Finance Awards 2026 — Call for Entries

BRUSSELS, Feb 9 (Reuters) - EU competition regulators on Monday charged Meta Platforms with breaching antitrust rules by blocking artificial intelligence rivals from its messaging service WhatsApp and

EU Considers Measures Against Meta for Blocking AI Competitors on WhatsApp

EU's Actions Against Meta's AI Policy

By Foo Yun Chee

Background of the Investigation

BRUSSELS, Feb 9 (Reuters) - EU competition regulators have threatened to stop Meta Platforms from blocking artificial intelligence rivals from its WhatsApp messaging service while it investigates suspected abuse of a dominant position by the U.S. tech giant.

Meta's Response to EU's Objections

The European Commission said on Monday that it has sent a statement of objections, or charges, to Meta over violation of the bloc's rules and intends to impose interim measures to prevent serious and irreparable harm to rivals, mirroring moves by Italy's competition watchdog in December.

Implications for AI Competition

"We must protect effective competition in this vibrant field, which means we cannot allow dominant tech companies to illegally leverage their dominance to give themselves an unfair advantage," EU antitrust chief Teresa Ribera said in a statement.

"That is why we are considering quickly imposing interim measures on Meta, to preserve access for competitors to WhatsApp while the investigation is ongoing and avoid Meta's new policy irreparably harming competition in Europe."

Meta said there was no reason for the EU to intervene.

"There are many AI options and people can use them from app stores, operating systems, devices, websites and industry partnerships," a Meta spokesperson said in an email.

"The Commission's logic incorrectly assumes the WhatsApp Business API (software) is a key distribution channel for these chatbots."

Meta implemented its policy on January 15, allowing only its Meta AI assistant on WhatsApp. 

The Commission's decision on whether to impose interim measures will depend on Meta's reply and rights of defence, the watchdog said.

The EU investigation underscores the bloc's determination to enforce its antitrust rules despite U.S. criticism of European action against big U.S. technology companies.

A Brazilian court last month suspended an interim measure by the country's antitrust agency against Meta on the same issue.

(Reporting by Foo Yun CheeEditing by David Goodman)

Key Takeaways

  • EU charges Meta with antitrust violations.
  • Meta allegedly blocked AI rivals on WhatsApp.
  • EU may impose interim measures against Meta.
  • Meta's policy change occurred on January 15.
  • Meta's response will influence EU's decision.

Frequently Asked Questions

What is antitrust law?
Antitrust law refers to legislation enacted to prevent anti-competitive behavior and promote fair competition in the marketplace.
What is artificial intelligence?
Artificial intelligence (AI) is the simulation of human intelligence processes by machines, especially computer systems, to perform tasks that typically require human intelligence.
What is the European Commission?
The European Commission is the executive branch of the European Union responsible for proposing legislation, implementing decisions, and upholding EU treaties.
What is WhatsApp?
WhatsApp is a messaging application that allows users to send text messages, voice messages, make voice and video calls, and share images and documents.
What are interim measures?
Interim measures are temporary actions taken by authorities to prevent harm or preserve the status quo while a legal case is being resolved.

Tags

Related Articles

More from Finance

Explore more articles in the Finance category