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European car sales rise modestly in February, Tesla reverses year-long skid

Published by Global Banking & Finance Review

Posted on March 24, 2026

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· Last updated: April 1, 2026

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European car sales rise modestly in February, Tesla reverses year-long skid
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By Alessandro Parodi March 24 (Reuters) - New car sales in Europe rose in February after falling in January, while sustained demand for electric vehicles helped Elon Musk's all-electric brand Tesla

European Car Sales Rebound as Tesla Reverses Year-Long Decline in February 2025

European Car Market Trends and Key Players

By Alessandro Parodi

March 24 (Reuters) - New car sales in Europe rose in February after falling in January, while sustained demand for electric vehicles helped Elon Musk's all-electric brand Tesla resume growth for the first time since December 2024, official data showed on Tuesday.

Overall Sales Performance

Overall car registrations, a proxy for sales, in the European Union, Britain and the European Free Trade Association were up 1.7% to 979,321 vehicles sold in the month, according to the European auto lobby ACEA.

Electrified Vehicles Share

Two-thirds of those were electrified, either battery-electric, plug-in hybrid or hybrid.

Regulatory Landscape

The EU and Britain are walking back some regulations aimed at reducing CO2 emissions after pressure from domestic carmakers who say they are struggling to turn a profit on EV sales while fending off competition from Chinese rivals.

Factors Driving EV Growth

But battery-electric and plug-in hybrid sales have been steadily on the rise in Europe thanks to new, cheaper models coming into the market and national policies which encourage EV adoption.

Environmental Concerns

Environmental groups warn that the repositioning of some petrol models as "mild hybrids" has also contributed to growing EV sales, while only modestly lowering emissions.

Tesla Edges Up, Close to BYD

Tesla's February registrations were up 11.8% year-on-year in February, reversing a thirteen-month negative streak, the ACEA data showed.

They were marginally lower than those of its Chinese competitor BYD, whose sales more than doubled from the same month of 2025. Both brands had a market share of 1.8% in the month.

Performance of Major Carmakers

Sales of top domestic carmakers Volkswagen and Stellantis rose by 2.2% and 9.5%, respectively, while Renault's fell by 14.3%.

EU Market Breakdown

In the EU, total car sales rose 1.4% to 865,437 vehicles.

EV and Hybrid Registrations

Registrations of battery electric, plug-in hybrid and hybrid electric cars were up 20.6%, 32.1% and 10.1%, respectively, to account collectively for 67% of the bloc's registrations, up from 58.5% in February 2025. 

(Reporting by Alessandro Parodi; Editing by Jan Harvey)

Key Takeaways

  • European new car sales rebounded modestly in February 2026, with a 1.7% increase to 979,321 registrations across the EU, UK, and EFTA, underpinned by strong EV demand
  • Electrified vehicles—including battery-electric, plug-in hybrid, and hybrid models—accounted for roughly two‑thirds of sales, driven by cheaper models and supportive national incentives
  • Tesla ended its thirteen-month sales downturn with an 11.8% year-on‑year recovery, but still faced fierce competition from BYD, which doubled its February volumes; both brands held 1.8% market share

References

Frequently Asked Questions

How much did European car sales increase in February 2025?
European car sales rose by 1.7% to 979,321 vehicles sold in February 2025.
How did Tesla perform in Europe in February 2025?
Tesla's registrations in Europe rose 11.8% year-on-year, ending a thirteen-month negative streak.
What share of European car sales were electrified vehicles?
Electrified vehicles accounted for about 67% of all registrations in the EU in February 2025.
Which brands had rising and falling sales in February 2025?
Volkswagen and Stellantis saw sales rise by 2.2% and 9.5%, respectively, while Renault's sales fell by 14.3%.
Why are electric and hybrid car sales increasing in Europe?
Increasing sales are driven by new affordable models and supportive national EV policies.

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