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European smartphone market falls 12% in Q1, Counterpoint says

Published by Wanda Rich

Posted on June 15, 2022

1 min read

· Last updated: February 6, 2026

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Person using a smartphone in Canary Wharf, reflecting Europe's smartphone market decline - Global Banking & Finance Review
A man engaged with his smartphone in London's financial district, Canary Wharf. This image highlights the context of the article discussing the 12% decline in the European smartphone market in Q1 due to various economic factors.
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STOCKHOLM (Reuters) – The European smartphone market declined by 12% in the first quarter of the year, registering the lowest shipments in the period for nearly a decade, according to a report from Counterpoint Research. The fall was a result of ongoing component shortages, COVID-19 related lockdowns in China, deteriorating economic conditions and the onset […]

STOCKHOLM (Reuters) – The European smartphone market declined by 12% in the first quarter of the year, registering the lowest shipments in the period for nearly a decade, according to a report from Counterpoint Research.

The fall was a result of ongoing component shortages, COVID-19 related lockdowns in China, deteriorating economic conditions and the onset of the Russia-Ukraine war, the research firm said.

While market leader Samsung saw shipments fall by 16% and Apple’s declined 6%, Realme was the only top-five vendor to register an annual growth in shipments.

“Rising inflation levels across the region are impacting consumer spending, while Samsung and Apple, Russia’s first and third ranked smartphone vendors, halted all shipments into Europe’s largest market in early March 2022,” said Jan Stryjak, Counterpoint Research’s associate director.

The research firm expects annual growth in smartphone shipments in Europe to continue to decline for the next few quarters, especially in the second quarter.

(Reporting by Supantha Mukherjee in Stockholm; Editing by Kirsten Donovan)

Frequently Asked Questions

What is the European smartphone market?
The European smartphone market refers to the sales and distribution of smartphones within European countries. It is influenced by various factors including consumer demand, economic conditions, and technological advancements.
What are component shortages?
Component shortages occur when the supply of necessary parts for manufacturing is insufficient to meet demand. This can lead to production delays and reduced sales in industries like electronics and automotive.
What is inflation?
Inflation is the rate at which the general level of prices for goods and services rises, eroding purchasing power. It is often measured by the Consumer Price Index (CPI) and can impact consumer spending.
What is a market leader?
A market leader is a company or brand that holds the largest market share in a particular industry. It often sets trends and standards that competitors follow.
What is a research report?
A research report is a document that presents the findings of a study or analysis on a specific topic. It typically includes data, insights, and recommendations based on the research conducted.

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