Business

Hasbro’s cost-saving efforts drive profit beat even as toy sales drag

Published by Jessica Weisman-Pitts

Posted on October 24, 2024

2 min read

· Last updated: January 29, 2026

Add as preferred source on Google
Hasbro logo and toy products showcasing cost-saving measures in business - Global Banking & Finance Review
The image features Hasbro's logo alongside various toy products, illustrating the company's recent profit performance despite declining toy sales. This relates to the article's focus on Hasbro's cost-saving efforts and digital gaming success.
Global Banking & Finance Awards 2026 — Call for Entries

By Savyata Mishra (Reuters) -Hasbro surpassed Wall Street estimates for third-quarter profit as the Monopoly owner benefited from cost controls and strong digital gaming demand, even as weak consumer spending on toys hurt third-quarter sales. Its revenue declined for a ninth straight quarter and fell short of Wall Street expectations, sending shares down about 4% […]

By Savyata Mishra

(Reuters) -Hasbro surpassed Wall Street estimates for third-quarter profit as the Monopoly owner benefited from cost controls and strong digital gaming demand, even as weak consumer spending on toys hurt third-quarter sales .

Its revenue declined for a ninth straight quarter and fell short of Wall Street expectations, sending shares down about 4% on Thursday.

In the fourth quarter , we’ll see a more pronounced year-over-year (sales) decline driven by the timing of releases for ‘Magic: The Gathering’,” CFO Gina Goetter said on a post-earnings call.

The Play-Doh parent is prioritizing “profitable revenue” through a turnaround strategy involving a tighter supply chain and lower inventory, the divestiture of its live-action assets and a sharpened focus on its higher-margin digital gaming business.

The company posted an adjusted margin of 25.7% for the quarter, up from last year’s 22.8%. Its inventory fell 39%.

While the toy industry is on a rocky road, the cost-control measures that Hasbro and Mattel have put in place should put them on sounder footing in the year ahead,” said eMarketer analyst Zak Stambor.

Rival Mattel also beat quarterly profit expectations, but lowered its annual sales forecast heading into the crucial holiday shopping season.

Growth in Hasbro’s key brands such as Nerf have lagged this year, with analysts noting uncertainty around its gaming pipeline and its ability to sustain last year’s success of digital games “Baldur’s Gate III” and “Monopoly Go!.

It expects full-year revenue from the Wizards of the Coast and Digital Gaming segment to come in flat to down 1%, compared with earlier expectations of a fall between 1% and 3%.

Hasbro forecast annual revenue from its consumer products segment to fall between 12% and 14%. Its prior estimate was for a 7% to 11% decline.

Quarterly revenue came in at $1.28 billion, compared with estimates for a 13.8% drop to $1.30 billion, according to data compiled by LSEG.

On an adjusted basis, it reported earnings per share of $1.73, beating estimates of $1.28.

(Reporting by Savyata Mishra in Bengaluru; Editing by Devika Syamnath)

Frequently Asked Questions

What is corporate profit?
Corporate profit refers to the financial gain a company makes after subtracting all expenses, taxes, and costs from its total revenue.
What is digital gaming?
Digital gaming encompasses video games played on computers, consoles, or mobile devices, often involving online multiplayer features and in-game purchases.
What are consumer products?
Consumer products are goods that are purchased by individuals for personal use, including items like toys, electronics, and household goods.
What is financial management?
Financial management involves planning, organizing, directing, and controlling the financial activities of an organization to achieve its financial goals.
What is retail trade?
Retail trade refers to the sale of goods and services directly to consumers, typically through stores or online platforms.

Tags

Related Articles

More from Business

Explore more articles in the Business category