Finance

Heineken to cut up to 6,000 jobs as beer demand falters

Published by Global Banking & Finance Review

Posted on February 11, 2026

2 min read

· Last updated: February 11, 2026

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Heineken to cut up to 6,000 jobs as beer demand falters
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By Emma Rumney LONDON, Feb 11 (Reuters) - Dutch brewer Heineken on Wednesday reported a 4.4% increase in annual organic operating profit, surpassing analyst estimates for 4% growth, but set lower

Heineken Plans to Reduce Workforce by Up to 6,000 Amid Falling Demand

Heineken's Job Cuts and Profit Forecast

By Emma Rumney

Details of Job Reductions

LONDON, Feb 11 (Reuters) - Heineken said on Wednesday it would cut up to 6,000 jobs from its global workforce and set lower expectations for profit growth in 2026 than a year earlier, as the Dutch brewer and its peers grapple with weak demand for beers.

Revised Profit Growth Expectations

The world's No.2 brewer by market value has promised to deliver higher growth with fewer resources under a new strategy spanning the years until 2030.

Company's New Strategy

This productivity drive would unlock significant savings and reduce its global head count by between 5,000 and 6,000 roles over the next two years, it added.

The news comes as the maker of Tiger and Amstel, alongside its namesake lager, also reported forecast-beating annual organic operating profit, which grew 4.4% in 2025 versus analyst expectations for 4% growth.

But it trimmed its growth expectations for 2026 versus a year earlier, saying it expected profits to grow between 2% and 6%, rather than the 4% to 8% growth it guided for in 2025. 

(Reporting by Emma Rumney; Editing by Christopher Cushing and Clarence Fernandez)

Key Takeaways

  • Heineken reported a 4.4% increase in annual organic operating profit.
  • The profit growth exceeded analyst estimates of 4%.
  • Heineken set lower profit growth expectations for 2026.
  • The announcement was made in London by Emma Rumney.
  • Heineken's forecast adjustment impacts future growth outlook.

Frequently Asked Questions

What is organic operating profit?
Organic operating profit is the profit generated from a company's core business operations, excluding any income from non-recurring events or acquisitions.

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