Business

In Paris without tourists, LVMH unveils Samaritaine store revamp

Published by Jessica Weisman-Pitts

Posted on June 23, 2021

· Last updated: January 21, 2026

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Exterior view of LVMH's renovated Samaritaine store in Paris - Global Banking & Finance Review
The image showcases the newly revamped Samaritaine store by LVMH in Paris, highlighting its luxurious architecture and design. This prominent retail location is part of LVMH's strategy to attract upscale consumers amid changing tourist dynamics.
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