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LVMH names Maria Grazia Chiuri chief designer at Italian label Fendi

Published by Global Banking & Finance Review

Posted on October 14, 2025

1 min read

· Last updated: January 21, 2026

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LVMH names Maria Grazia Chiuri chief designer at Italian label Fendi
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PARIS (Reuters) -French luxury group LVMH on Tuesday said it named Maria Grazia Chiuri, the former Dior women's designer, the new creative director of Italian fashion label Fendi with a first

LVMH names Maria Grazia Chiuri chief designer at Italian label Fendi

Chiuri's New Role at Fendi

PARIS (Reuters) -French luxury group LVMH on Tuesday said it named Maria Grazia Chiuri, the former Dior women's designer, the new creative director of Italian fashion label Fendi with a first collection to be presented in February.

Background and Experience

Chiuri this May showed her last Dior runway show in Rome, her home town. Jonathan Anderson took over the creative leadership of the French house in June.

Industry Trends in Designer Appointments

Her move is the latest in a string of high-profile designer appointments, with new creative directors also appointed at brands including Gucci, Balenciaga and Chanel.

Impact on Fendi's Brand Identity

The Italian, 61, will take over the charge from Silvia Venturini Fendi, a granddaughter of the house's founders.

Chiuri's Design Philosophy

At Dior, Chiuri often added feminist messages to her fashion shows.

(Reporting by Tassilo Hummel; Editing by Makini Brice and GV De Clercq)

Key Takeaways

  • Maria Grazia Chiuri becomes Fendi's new creative director.
  • Chiuri previously worked as Dior's women's designer.
  • Her first Fendi collection will debut in February.
  • Chiuri is known for incorporating feminist themes.
  • This move follows other high-profile designer appointments.

Frequently Asked Questions

What is a creative director?
A creative director is a professional responsible for overseeing the creative aspects of a project or brand, ensuring that the vision and style align with the company's goals and objectives.
What is a fashion label?
A fashion label is a brand that designs and sells clothing, accessories, and footwear. It often reflects a specific style or aesthetic and can range from high-end luxury to more affordable options.
What is a runway show?
A runway show is an event where designers showcase their latest collections to an audience, typically featuring models walking down a runway. It is a key part of the fashion industry, highlighting trends and styles.
What is a collection in fashion?
A collection in fashion refers to a group of clothing and accessories designed by a brand or designer for a specific season or theme, often presented during fashion shows.
What is a luxury brand?
A luxury brand is a high-end brand that offers premium quality products, often associated with exclusivity, high price points, and superior craftsmanship.

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