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Microsoft topples Apple to become global market cap leader

Published by Wanda Rich

Posted on January 15, 2024

2 min read

· Last updated: January 31, 2026

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Microsoft surpasses Apple in market cap, highlighting AI innovation - Global Banking & Finance Review
The image illustrates Microsoft's ascension as the world's largest company by market cap, driven by AI advancements, surpassing Apple's previous lead. This shift emphasizes the importance of technology in the current market landscape.
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Microsoft topples Apple to become global market cap leader (Reuters) – Microsoft has eclipsed Apple to become the world’s largest company by market capitalization, driven by its deep focus on generative artificial intelligence (AI), a sector that has garnered increasing investor favour. The tech giant, which along with Nvidia and Amazon placed a significant emphasis […]

Microsoft topples Apple to become global market cap leader

(Reuters) – Microsoft has eclipsed Apple to become the world’s largest company by market capitalization, driven by its deep focus on generative artificial intelligence (AI), a sector that has garnered increasing investor favour.

The tech giant, which along with Nvidia and Amazon placed a significant emphasis on AI, has experienced substantial market surges over the past year. Notably, Microsoft’s market value has risen by over $1 trillion.

Analysts are drawing parallels between this shift and the early 2000s, when technology and internet companies began to replace consumer and financial firms at the forefront of the market’s highest echelons.

According to LSEG data, Microsoft’s market cap stood at $2.887 trillion, its highest ever, while Apple’s market cap was $2.875 trillion as of Friday’s close after peaking at $3.081 trillion on Dec. 14.

Microsoft has incorporated OpenAI’s technology across its suite of productivity software, a move that helped spark a rebound in its cloud-computing business in the July-September quarter. Its AI lead has also created an opportunity to challenge Google’s dominance of web search.

Apple, on the other hand, is facing challenges with waning demand, including for its flagship product, the iPhone.

The company is particularly struggling in China, a key market where economic recovery from the COVID-19 pandemic has been sluggish and competition from a resurgent Huawei is intensifying, impacting its market share.

Other AI-focused tech players such as Nvidia, Meta Platforms and Alphabet, also witnessed a big jump in their market cap in the past year.

(Reporting By Patturaja Murugaboopathy and Gaurav Dogra in Bengaluru; Editing by Varun H K)

Frequently Asked Questions

What is market capitalization?
Market capitalization is the total market value of a company's outstanding shares of stock, calculated by multiplying the share price by the total number of shares.
What is generative artificial intelligence?
Generative artificial intelligence refers to AI systems that can create content, such as text, images, or music, based on input data, often used in applications like chatbots and creative tools.
What is cloud computing?
Cloud computing is the delivery of computing services over the internet, allowing for on-demand access to resources like storage, processing power, and applications without direct management.
What is a flagship product?
A flagship product is the most important or well-known product of a company, often representing its brand and generating significant sales.

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