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Prada seeks to mend ties with 'Made in India' sandals

Published by Global Banking & Finance Review

Posted on April 27, 2026

2 min read

· Last updated: April 27, 2026

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Prada seeks to mend ties with 'Made in India' sandals
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Prada Partners with Indian Artisans for Global Launch of Kolhapuri Sandals

Prada’s Limited-Edition Kolhapuri Sandals: Collaboration and Global Launch

Background and Inspiration

MUMBAI/MILAN, April 27 (Reuters) - Prada is launching a limited-edition range of Indian-made sandals inspired by traditional Kolhapuri footwear, less than a year after the Italian luxury group faced a backlash for showcasing similar designs without crediting their origins.

Each pair will be priced at about 750 euros ($881), according to Prada's website.

Controversy and Cultural Appropriation

The launch follows controversy in June 2025, when Prada showed sandals resembling centuries-old Indian Kolhapuri chappals at a Milan fashion show. The designs sparked outrage among Indian artisans and politicians, who accused the brand of cultural appropriation.

Prada later acknowledged the influence of ancient Indian styles and said it had begun talks with artisan groups about a collaboration.

Production and Distribution

Manufacturing Partnerships

In December, Prada announced plans to produce 2,000 pairs of the sandals in the Indian states of Maharashtra and Karnataka under agreements with two state-backed bodies, combining local craftsmanship with Italian technology.

Global Availability

The sandals will be sold through 40 selected Prada stores worldwide and online, the company said in a statement on Monday.

Empowering Indian Artisans

Training and Skill Development

Prada also announced a three-year training programme for artisans from the eight districts in India traditionally associated with Kolhapuri sandal-making. The programme will be delivered by two leading Indian design institutes in structured six-month modules and is expected to reach 180 artisans, starting next month.

Industry Support and Statements

"It is time that Indian traditional crafts take their rightful place on the world stage," said Tanu Kashyap, director general at the National Institute of Fashion Technology, which will offer the training programme.

International Exposure

Artisans will also be given the opportunity to visit the Prada Group Academy in Italy to gain additional technical expertise.

(Reporting by Dhwani Pandya. Editing by Mark Potter)

Key Takeaways

  • Prada faced heavy criticism in mid‑2025 for launching sandals in Milan that resembled GI‑protected Kolhapuri chappals without attribution, sparking outrage among Indian artisans and politicians (theguardian.com).
  • In response, Prada acknowledged the inspiration, began talks with artisan groups, and later committed to producing 2,000 pairs in India in collaboration with state‑backed bodies (en.wikipedia.org).
  • New launch includes a three‑year training programme run by Indian design institutes for 180 artisans and opportunities to gain Italian technical expertise, reinforcing cultural recognition and shared value (en.wikipedia.org)

References

Frequently Asked Questions

Why is Prada launching sandals made in India?
Prada is launching Indian-made sandals to acknowledge the origin of Kolhapuri designs and address past cultural appropriation criticism.
Where will the Prada 'Made in India' sandals be sold?
The sandals will be sold through 40 selected Prada stores worldwide and online.
How much do the Prada Kolhapuri-inspired sandals cost?
Each pair is priced at about 750 euros ($881), according to Prada's website.
How is Prada collaborating with Indian artisans?
Prada is producing sandals in Maharashtra and Karnataka and has launched a training programme for local Kolhapuri artisans.
What training is being provided to Indian artisans by Prada?
Prada announced a three-year training programme, delivered by leading Indian institutes, for artisans from Kolhapuri sandal-making districts.

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