Top Stories

Reckitt price hikes drive better than expected sales growth

Published by Wanda Rich

Posted on April 29, 2022

2 min read

· Last updated: February 7, 2026

Add as preferred source on Google
Reckitt Benckiser products on display, showcasing price hikes and sales growth - Global Banking & Finance Review
The image features various Reckitt Benckiser products, highlighting the company's strategic price hikes to combat rising raw material costs. This is relevant to their recent sales growth report amid inflation challenges.
Global Banking & Finance Awards 2026 — Call for Entries

LONDON (Reuters) -Reckitt Benckiser Group beat first-quarter sales expectations on Friday, having increased prices to offset soaring raw material costs and flat volumes. Consumer goods manufacturers from Procter & Gamble to Nestle have for months sought to raise prices in the face of higher supply chain and commodity expenses, with Russia’s invasion of Ukraine having […]

LONDON (Reuters) -Reckitt Benckiser Group beat first-quarter sales expectations on Friday, having increased prices to offset soaring raw material costs and flat volumes.

Consumer goods manufacturers from Procter & Gamble to Nestle have for months sought to raise prices in the face of higher supply chain and commodity expenses, with Russia’s invasion of Ukraine having also driven energy prices to record highs.

The maker of Lysol cleaning products and Durex condoms said that cost inflation has increased to percentages in the “high teens”. The company had said in February that full-year costs had risen by about 11% and it expected expenses to be higher in 2022.

“The input environment remains highly volatile and unpredictable,” Reckitt said. “It has become more adverse since our last market update in February due to the ongoing war in Ukraine.”

Reckitt raised prices by 5.3% during the quarter and said it now expects full-year like-for-like net revenue growth towards the upper end of its forecast of 1-4%.

“We’re very conscious of our competitive position, of our price gaps versus competitors,” Chief Executive Laxman Narasimhan said on a media call. “We’re looking at price points and ensuring consumers have a range of price points.”

The company expects full-year adjusted operating margins in line with current market expectations of 22.9%.

Quarterly like-for-like sales rose 5.6%, ahead of the 1.5% growth analysts had expected in a company-supplied poll.

“It’s a strong, broad-based beat … They’re able to take the pricing (measures) they need to offset input cost pressures this year and still grow market share,” Barclays analyst Iain Simpson said, adding that companies far and wide are having to raise their prices.

(Reporting by Richa NaiduEditing by David Goodman)

Frequently Asked Questions

What is cost inflation?
Cost inflation refers to the increase in the prices of goods and services due to rising production costs, which can affect overall economic conditions and consumer purchasing power.
What is pricing strategy?
A pricing strategy is a method used by businesses to set prices for their products or services, taking into account factors like costs, competition, and consumer demand.
What is market share?
Market share is the percentage of an industry's sales that a particular company controls, indicating its competitiveness and presence in the market.

Tags

Related Articles

More from Top Stories

Explore more articles in the Top Stories category