Finance

UK's Trustpilot rejects allegations in short-seller report

Published by Global Banking & Finance Review

Posted on December 8, 2025

1 min read

· Last updated: January 20, 2026

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UK's Trustpilot rejects allegations in short-seller report
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Dec 5 (Reuters) - Global review platform Trustpilot said on Friday it rejected allegations made by short-seller Grizzly Research in a report, and that it is considering all appropriate options in

Trustpilot Rejects Allegations from Grizzly Research Report

Dec 5 (Reuters) - Global review platform Trustpilot said on Friday it rejected allegations made by short-seller Grizzly Research in a report, and that it is considering all appropriate options in response to what it called "demonstrably false" statements.

The UK-based company's shares plunged more than 30% on Thursday after Grizzly Research disclosed a short position and accused the firm of creating fake profiles that gave negative reviews, and then pressuring companies to pay for subscriptions.

Trustpilot said that it does not create unsolicited review profiles in order to sell subscriptions.

(Reporting by Unnamalai L in Bengaluru; Editing by Tasim Zahid and Alan Barona)

Key Takeaways

  • Trustpilot denies allegations from Grizzly Research.
  • Company shares fell over 30% after the report.
  • Grizzly accused Trustpilot of creating fake profiles.
  • Trustpilot insists it doesn't create unsolicited profiles.
  • The company is considering all response options.

Frequently Asked Questions

What is a short-seller?
A short-seller is an investor who borrows shares and sells them, hoping to buy them back at a lower price to return to the lender, profiting from the difference.
What is corporate governance?
Corporate governance refers to the systems and processes that direct and control a company, ensuring accountability and transparency in its operations.

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