Finance

Tesla's new car sales in Italy down 7% in first quarter despite 51% jump in March

Published by Global Banking & Finance Review

Posted on April 2, 2025

1 min read

· Last updated: January 24, 2026

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Tesla's Italian Car Sales Drop 7% in Q1 Despite March Surge

MILAN (Reuters) - Tesla's new car registrations in Italy rebounded sharply in March after a plunge the previous month to stand down 7% year-on-year in the quarter as a whole, data from the Transport Ministry showed on Tuesday.

The quarterly number adds to signs that drivers are shunning Elon Musk's electric vehicle brand as competition from China stiffens and as a form of protest against his political views.

New registrations of Tesla vehicles rose 51% in March from the previous year, to 2,217 units, after a 54% yearly plunge in February.

In the first quarter, the U.S electric vehicle maker sold 3,469 new cars in Italy, the data showed.

(Reporting by Giulio Piovaccari; Editing by Valentina Za)

Key Takeaways

  • Tesla's car sales in Italy decreased by 7% in Q1.
  • March saw a 51% increase in Tesla registrations.
  • February experienced a 54% drop in sales.
  • Competition from China is impacting Tesla.
  • Political views of Elon Musk may affect sales.

Frequently Asked Questions

What is the main topic?
The article discusses Tesla's car sales performance in Italy during the first quarter, highlighting a 7% drop despite a strong March.
How did Tesla perform in March?
Tesla's new car registrations in Italy increased by 51% in March compared to the previous year.
What factors are affecting Tesla's sales?
Increased competition from China and potential protests against Elon Musk's political views are affecting sales.

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