Finance

BlackRock launches first bitcoin product in Europe

Published by Global Banking & Finance Review

Posted on March 25, 2025

1 min read

· Last updated: January 24, 2026

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BlackRock launches first bitcoin product in Europe

BlackRock Introduces First Bitcoin ETP in European Market

LONDON (Reuters) - BlackRock has launched its first bitcoin exchange-traded product in Europe, in a bid to tap growing demand for cryptocurrency exposure in new markets after attracting more than $50 billion into similar products in the United States.

The world's largest asset manager has launched its 'iShares Bitcoin ETP', according to a BlackRock product page online, which is domiciled in Switzerland and listed in Paris, Amsterdam and Frankfurt.

Reuters previously reported on the planned launch last month. BlackRock declined to comment.

BlackRock was one of the first institutional investors to offer exchange-traded products in the U.S. to track the spot price of bitcoin after the Securities and Exchange Commission first approved them in January 2024.

It has partnered with Coinbase as custodian and Bank of New York Mellon as administrator on the latest product, the page said.

(Reporting by Iain Withers; Editing by Kirsten Donovan)

Key Takeaways

  • BlackRock launches its first Bitcoin ETP in Europe.
  • The ETP is domiciled in Switzerland and listed in major European cities.
  • BlackRock partners with Coinbase and Bank of New York Mellon.
  • The move follows successful Bitcoin ETPs in the U.S.
  • BlackRock aims to meet growing demand for cryptocurrency exposure.

Frequently Asked Questions

What is the main topic?
The article discusses BlackRock's launch of its first Bitcoin exchange-traded product (ETP) in Europe.
What is the significance of this launch?
This launch marks BlackRock's expansion into the European cryptocurrency market, following successful ETPs in the U.S.
Who are BlackRock's partners for this product?
BlackRock has partnered with Coinbase as custodian and Bank of New York Mellon as administrator.

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