Finance

Diageo exploring potential spin-off or sale of Guinness, Bloomberg News reports

Published by Global Banking & Finance Review

Posted on January 24, 2025

1 min read

· Last updated: January 27, 2026

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Diageo logo and Guinness beer glass representing potential spin-off or sale - Global Banking & Finance Review
Image featuring the Diageo logo alongside a pint of Guinness, highlighting the company's exploration of a potential sale or spin-off of the iconic beer brand, as reported by Bloomberg News.
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Diageo Weighs Options for Guinness: Sale or Spin-off

(Reuters) -Diageo, the world's top spirits maker, is exploring a potential spin-off or sale of beer brand Guinness and is reviewing its stake in LVMH's drinks unit, Moet Hennessy, Bloomberg News reported on Friday, citing people familiar with the matter.

The London-listed company could look to deepen its ownership in the Moet Hennessy venture, or exit altogether, the report said, adding that if Diageo wanted to sell the stake, LVMH has an obligation to buy it, although at a 20% discount to its fair value, as per their agreement.

Guinness would likely be valued at above $10 billion, Bloomberg reported, citing the sources.

Diageo did not immediately respond to a request for comment; LVMH declined to comment.

(Reporting by Aby Jose Koilparambil and Yadarisa Shabong in Bengaluru; Editing by Anil D'Silva)

Key Takeaways

  • Diageo is considering selling or spinning off Guinness.
  • The company is reviewing its stake in Moet Hennessy.
  • LVMH has an obligation to buy Diageo's stake at a discount.
  • Guinness is valued at over $10 billion.
  • Diageo has not commented on the report.

Frequently Asked Questions

What is the main topic?
The main topic is Diageo exploring the sale or spin-off of its Guinness brand and reviewing its stake in Moet Hennessy.
What is the potential value of Guinness?
Guinness is likely valued at over $10 billion according to Bloomberg sources.
What is Diageo's relationship with LVMH?
Diageo holds a stake in LVMH's drinks unit, Moet Hennessy, which it is currently reviewing.

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