Finance

Imperial Brands pledges annual profit growth, share buyback until 2030

Published by Global Banking & Finance Review

Posted on March 26, 2025

2 min read

· Last updated: January 24, 2026

Add as preferred source on Google
Imperial Brands pledges annual profit growth, share buyback until 2030

Imperial Brands Targets Profit Growth and Share Buybacks by 2030

(Reuters) -Imperial Brands will grow annual operating profits by 3-5% and launch a share buyback every year until 2030, the cigarette maker said, as it prepared to set out its growth strategy at a capital markets day on Wednesday.

The maker of Winston cigarettes has enjoyed a rebound in sales and returns after retreating to focus on core markets and its tobacco business following an earlier foray into vapes that saw it lose market share.

It outlined a new five-year strategy on Wednesday signalling a continuation of that focus but also an effort to build scale in smoking alternatives like vapes.

Over the years to 2030, that plan would deliver up to 5% operating profit growth a year, led by smoking alternatives, and an annual share buyback, with free cash flows of up to 3 billion pounds ($3.9 billion) per year, it said in a statement.

"The strategy builds on the firm foundations of our current plan, which has created a better business delivering a stronger, more consistent operational and financial performance, and excellent returns for shareholders," Chief Executive Stefan Bomhard said.

Imperial's shares, however, fell following the announcement to stand 1.3% down at 1159 GMT.

The company also said it was on track to deliver on annual guidance for its current financial year.

($1 = 0.7762 pounds)

(Reporting by Aby Jose Koilparambil in Bengaluru and Emma Rumney in London. Editing by Savio D'Souza and Mark Potter)

Key Takeaways

  • Imperial Brands targets 3-5% annual profit growth.
  • Annual share buybacks planned until 2030.
  • Focus on core tobacco markets and smoking alternatives.
  • Five-year strategy to enhance operational performance.
  • Shares fell 1.3% after the announcement.

Frequently Asked Questions

What is the main topic?
Imperial Brands' strategy for profit growth and share buybacks until 2030.
How much profit growth is targeted?
Imperial Brands targets 3-5% annual operating profit growth.
What is the focus of Imperial Brands' strategy?
The focus is on core tobacco markets and expanding smoking alternatives.

Related Articles

More from Finance

Explore more articles in the Finance category