Finance

Unilever to shut down REN skincare business

Published by Global Banking & Finance Review

Posted on May 1, 2025

1 min read

· Last updated: January 24, 2026

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Unilever to shut down REN skincare business
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Unilever Announces Closure of REN Skincare Business

(Reuters) - Unilever on Thursday said that it was taking steps to close its skincare business REN, citing internal challenges that were made worse by market conditions and "left the brand unable to sustain success in the long term."

The consumer goods company, which makes Dove soap and Vaseline, said there was no fixed date for the closure of REN, but it expects the brand to stop trading by the end of the third quarter this year.

(Reporting by Pushkala Aripaka in Bengaluru; Editing by Mrigank Dhaniwala)

Key Takeaways

  • Unilever plans to close REN skincare business.
  • Internal challenges and market conditions cited.
  • Closure expected by the end of Q3 this year.
  • No fixed date for REN's closure yet.
  • Unilever also produces Dove and Vaseline.

Frequently Asked Questions

What is the main topic?
The main topic is Unilever's decision to close its REN skincare business due to internal and market challenges.
Why is Unilever closing REN?
Unilever cites internal challenges exacerbated by market conditions, making it unsustainable to continue REN.
When will REN stop trading?
Unilever expects REN to stop trading by the end of the third quarter this year.

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