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Analysis-Europe's struggling retail sector looks ill-prepared for new energy price shock

Published by Global Banking & Finance Review

Posted on March 9, 2026

3 min read

· Last updated: April 1, 2026

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Analysis-Europe's struggling retail sector looks ill-prepared for new energy price shock
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By Helen Reid and Elisa Anzolin PARIS/MILAN, March 9 (Reuters) - A surge in energy prices since the start of the U.S.-Israeli war on Iran piles further pressure on the retail sector in Europe, already

Europe's Retail Sector at Risk Amid Fresh Energy Price Shock and Weak Demand

Impact of Energy Price Surge on European Retailers

By Helen Reid and Elisa Anzolin

PARIS/MILAN, March 9 (Reuters) - A surge in energy prices since the start of the U.S.-Israeli war on Iran piles further pressure on the retail sector in Europe, already struggling with weak consumer demand and diminished spending power.

Shares in retailers, from Zara-owner Inditex to Britain's Marks & Spencer, fell on Monday as investors and analysts expected a knock-on impact from higher petrol and gas prices, even as the sector has barely recovered from the inflation cycle triggered by spiking gas prices after Russia's invasion of Ukraine.

Food manufacturers, supermarkets, and clothing retailers all hiked prices significantly in the wake of the last energy price shock in 2022, but the picture today is potentially worse with the euro zone and UK economies barely growing.

Retailers have also faced the additional costs and disruptions from a global trade war launched by President Donald Trump last year.

Consumer Response and Economic Context

"If prices go up now, consumers might react more strongly given that demand is already in a fragile state," said Christian Eufinger, a professor of finance at IESE in Barcelona who has researched how energy price shocks feed into consumer prices.

When the Ukraine crisis hit in early 2022, demand was relatively high as economies emerged from the pandemic. Now, after years of high inflation, people have less money in their pockets, Eufinger added.

Sector Vulnerability and Distress Levels

The retail and consumer goods sector was already the most distressed in Europe before this oil price surge, according to an index published in January by restructuring law firm Weil and based on indicators including reduced profitability and rising insolvency risk.

Chain Reaction of Cost Pressures

Rising Transportation and Operational Costs

The most immediate impact for retailers is the cost of trucking goods around, with road transport typically accounting for 5% to 10% of a retailer's operating expenses, according to Francesco Gangemi at consultancy Simon-Kucher.

Energy-intensive refrigeration, air conditioning, heating and lighting in stores add to costs for supermarkets and malls.

The sudden surge in oil has also driven fertiliser prices up, directly impacting food producers.

Inflationary Spiral and Supply Chain Effects

"A cost‑driven inflationary spiral appears almost inevitable, starting with rising transport costs that affect the entire supply chain, from farm to table," Massimiliano Giansanti, president of Italian farmers' group Confagricoltura, told Reuters.

Retailer and Consumer Impact

Clothing retailers are likely the most vulnerable to rising inflation, as fashion is the first thing people cut spending on when prices of food and other essentials rise, Simon-Kucher's Gangemi said.

Analysts at RBC cut their forecasts for M&S profits, saying the spike in oil and gas prices will likely drive British households' food, transport and energy bills up later this year.

Britain's retail association called on the government to help limit the impact on consumers.

Calls for Government Action

"It is more important than ever that government keeps other inflationary pressures within its control to a minimum to protect households," said Andrew Opie, director of food and sustainability at the British Retail Consortium.

(Reporting by Helen Reid and Elisa Anzolin, editing by Andrei Khalip)

Key Takeaways

  • Europe’s gas futures prices soared nearly 50–60% since early March, compounding weak retail conditions and pushing inflation higher (lemonde.fr).
  • Wholesale electricity prices across Europe remain elevated—often double U.S. levels—squeezing margins for energy‑intensive retailers and industries (iea.org).
  • Eurozone retail was already the most distressed sector as of mid‑2025 amid fragile consumer demand; recent retail sales data (–0.9% in Germany in January) underscores further vulnerability (bloomberg.com)

References

Frequently Asked Questions

How are rising energy prices affecting Europe's retail sector?
Rising energy prices are increasing costs across the supply chain, worsening profitability and raising insolvency risks for retailers.
Why is the current energy price shock potentially worse for retailers?
Unlike previous shocks, the current rise comes amid weak consumer demand, diminished spending power, and slow economic growth.
Which retail companies were impacted by the energy price surge?
Shares fell in retailers such as Inditex and Marks & Spencer as investor concerns grew over increasing costs.
What parts of retail operations are most affected by higher energy costs?
Transport, refrigeration, heating, air conditioning, and lighting in stores are key cost drivers impacted by energy prices.
How are governments responding to the retail sector's energy challenges?
Retail associations are urging governments to minimize other inflationary pressures to help protect households from rising costs.

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