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Tesla's UK car sales halve in October, New Automotive data shows

Published by Global Banking & Finance Review

Posted on November 5, 2025

1 min read

· Last updated: January 21, 2026

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Tesla's UK car sales halve in October, New Automotive data shows
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(Reuters) -Tesla's UK car sales halved year-over-year in October, data from research group New AutoMotive showed on Wednesday, echoing the steep falls the U.S. electric vehicle maker saw in other

Tesla's UK Car Sales Plummet 51% in October, New Data Reveals

Analysis of Tesla's Sales Decline

(Reuters) -Tesla's UK car sales halved year-over-year in October, data from research group New AutoMotive showed on Wednesday, echoing the steep falls the U.S. electric vehicle maker saw in other European countries.

Year-over-Year Sales Comparison

There were only 495 new Tesla UK registrations in the month, down 51% from the 1,013 registrations last year, the data showed.

Challenges in European Markets

Tesla has been struggling to pull up numbers in some European countries including Spain, the Netherlands and Nordic markets. The automaker's aging models are failing to attract buyers as legacy manufacturers and Chinese rivals are flooding the market with newer and cheaper models.

Impact of Cyberattack on Production

Overall, total new registrations in Britain fell 17.7% to 121,896 units for October, according to New AutoMotive.

An unprecedented cyberattack at UK's largest carmaker Jaguar Land Rover hit the country's production statistics significantly, after its UK factories were closed for almost six-weeks. The company said it will partially resume some manufacturing operations earlier in October.

(Reporting by Yamini Kalia in Bengaluru; Editing by Leroy Leo)

Key Takeaways

  • Tesla's UK sales dropped 51% year-over-year in October.
  • Only 495 new Tesla registrations were recorded in the UK.
  • Tesla faces competition from legacy and Chinese manufacturers.
  • Overall UK car registrations fell 17.7% in October.
  • Jaguar Land Rover's cyberattack impacted UK production.

Frequently Asked Questions

What is an electric vehicle?
An electric vehicle (EV) is a type of vehicle that is powered entirely or partially by electricity. EVs use electric motors and batteries instead of traditional internal combustion engines.
What are vehicle registrations?
Vehicle registrations refer to the process of officially recording a vehicle with the relevant authorities, which allows it to be legally driven on public roads. This process often involves a fee and documentation.
What is market share?
Market share is the percentage of an industry's sales that a particular company controls. It is a key indicator of a company's competitiveness and performance within its market.
What is consumer perception?
Consumer perception refers to the way consumers view and interpret a brand, product, or service based on their experiences, beliefs, and marketing messages. It influences purchasing decisions.
What is a cyberattack?
A cyberattack is a malicious attempt to damage, disrupt, or gain unauthorized access to computer systems, networks, or devices. Cyberattacks can lead to data breaches and significant financial losses.

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