digital marketing

Image for TAG OUTREACH PROMPTED REDUCTION IN AD SPEND BY MOST BRANDS ADVERTISING ON EUROPEAN PIRATE SITES
Business

TAG OUTREACH PROMPTED REDUCTION IN AD SPEND BY MOST BRANDS ADVERTISING ON EUROPEAN PIRATE SITES

79% of European Advertisers Reduced Ad Impressions on Pirate Sites Following Communication by TAG’s...

26th April, 2022

Image for Passendo powers up with raft of new board members
Business

Passendo powers up with raft of new board members

The announcement comes as the Copenhagen-based in-email advertising disruptor readies itself for an...

12th April, 2022

Image for How to make a website?
How To

How to make a website?

A website is nothing but content or information presented in the form of web pages that are linked t...

12th April, 2022

Image for Frameplay Announces New Attention Metric in Video Game Environments, Validated in Partnership with dentsu’s Attention Economy Team by First-to-Market Studies
Business

Frameplay Announces New Attention Metric in Video Game Environments, Validated in Partnership with dentsu’s Attention Economy Team by First-to-Market Studies

SAN FRANCISCO – April 5, 2022 – Frameplay, the global leader in enabling intrinsic in-game advertisi...

5th April, 2022

Image for Adverty appoints Jonas Söderqvist as CEO as brands wakes up to the power of in-game advertising
Top Stories

Adverty appoints Jonas Söderqvist as CEO as brands wakes up to the power of in-game advertising

London, UK, 5th April: Adverty AB (publ), the leading in-game advertising specialist, has appointed...

4th April, 2022

Image for multilocal underlines storming growth with hiring drive
Top Stories

multilocal underlines storming growth with hiring drive

Ad curation specialist unveils new website, key partnerships and aims to double size of team in next...

23rd March, 2022

Image for Digital marketing beyond personalisation
Business

Digital marketing beyond personalisation

By Stuart Russell, CSO, Planning-inc According to the ONS, back in 2020, 92% of adults in the UK wer...

22nd March, 2022

Image for impact.com acquires Pressboard, providing publishers with a best-in-class platform for branded content as digital advertising is deprioritised
Business

impact.com acquires Pressboard, providing publishers with a best-in-class platform for branded content as digital advertising is deprioritised

Acquisition equips publishers with robust tools that help address consumers’ changing attitudes towa...

15th March, 2022

Image for 5 social media myths and misconceptions
Technology

5 social media myths and misconceptions

By Gerard Murnaghan, General Manager & Vice President of Sprout Social From goldfish having a three-...

8th March, 2022

Image for How digital marketers can capitalise on the hybrid customer experience
Business

How digital marketers can capitalise on the hybrid customer experience

By Paul O’Donoghue, VP Global Presales Solutions and Customer Operations, Uberall In the past two ye...

8th March, 2022

Image for Top 5 digital marketing trends for 2022 and beyond
Business

Top 5 digital marketing trends for 2022 and beyond

By Emma Lewis, Myriad Associates Ireland. There are around 8.5 billion google searches made every da...

16th February, 2022

Image for Cavai, global leader in conversational Advertising, announces innovative launch of conversational video to maximise engagement and impact
Top Stories

Cavai, global leader in conversational Advertising, announces innovative launch of conversational video to maximise engagement and impact

The unique format combines the power of moving images with the interactivity of one-to-one dialogue...

8th February, 2022