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Adnami appoints Sophie Spencer as UK Agency Sales Director
News follows a string of appointments as Adnami continues to scale up across Europe Ad tech company...
7th March, 2023
Advertising
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Automated Creative launches in the US and Canada
Dan Moseley is appointed Managing Director to oversee continued expansion in the region Automated Cr...
2nd March, 2023
Business
Playground xyz study finds carbon emissions from digital ads fall by 63% on average when measured and optimized for attention time
Study leveraged data supplied by Scope3 to determine viability of using attention signals to optimis...
2nd March, 2023
Top Stories
First listener-wide study reveals brand impact of Radio, Livestream, and Podcasts
FD Mediagroep works with BNR and Brand Metrics to deliver key audio study London UK, 14th February 2...
14th February, 2023
Top Stories
GumGum Granted First MRC Accreditation for Brand Safety and Contextual Targeting For CTV
Media Rating Council, a U.S. media industry audit and accreditation body, grants its first accredita...
9th February, 2023
Technology
SeenThis launches Creative Platform to boost performance and reduce CO2 emissions in digital advertising
The platform is powered by adaptive streaming technology, with dashboards tracking the carbon footpr...
9th February, 2023
Top Stories
LATAM Airlines reduces Cost Per User by 83% thanks to innovative ad technology
South America’s largest carrier also reduced CO2 emissions linked to digital advertising by approxim...
2nd February, 2023
Technology
National World launches new ad manager platform, powered by DanAds, empowering businesses to take control of their advertising
National World, a leading UK media company, announced today the launch of its self-serve advertising...
26th January, 2023
Top Stories
Preciso announces integration with Shopify
Preciso opens up the programmatic market to SME ecommerce vendors with the full launch of its plug-a...
26th January, 2023
Top Stories
David Murray joins VeraViews as Demand Director
The experienced commercial operator will help VeraViews in its mission to increase trust and value a...
18th January, 2023
Top Stories
Polish regulator accuses T-Mobile of misleading advertising
WARSAW (Reuters) – Polish regulator UOKiK has accused the Polish unit of T-Mobile of misleading adve...
2nd January, 2023
Top Stories
Leading US Brand Johnsonville Announces Results of First Intrinsic In-Game Ad Campaign with GumGum and Frameplay
Ground-breaking campaign quadruples industry standards for ad recall and purchase intent GumGum, a c...
30th November, 2022