Finance

HelloFresh sees potential hit from US tariffs, CFO says

Published by Global Banking & Finance Review

Posted on March 20, 2025

1 min read

· Last updated: January 24, 2026

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HelloFresh Warns of Revenue Impact Due to US Tariffs

(Reuters) - German meal-kit maker HelloFresh sees a potential impact in the lower double digit euro million number from U.S. tariffs, its finance chief said on Thursday.

The company sources certain vegetables from Mexico, for example, Chief Financial Officer Christian Gaertner said, so tariffs would have some impact.

"It would be a lower double digit euro million number in unmitigated fashion," Gaertner told the company's capital markets day.

North America represented 66% of the group's revenue of 7.66 billion euros ($8.31 billion) in 2024.

($1 = 0.9217 euros)

(Reporting by Linda Pasquini; Editing by Tomasz Janowski)

Key Takeaways

  • HelloFresh anticipates a revenue impact from US tariffs.
  • The impact could be in the lower double-digit euro millions.
  • Certain vegetables are sourced from Mexico, affecting costs.
  • North America accounts for 66% of HelloFresh's revenue.
  • CFO Christian Gaertner discussed this at a capital markets day.

Frequently Asked Questions

What is the main topic?
The main topic is the potential revenue impact on HelloFresh due to US tariffs, as discussed by their CFO.
How much of HelloFresh's revenue comes from North America?
North America represents 66% of HelloFresh's total revenue.
What products are affected by the tariffs?
Certain vegetables sourced from Mexico are affected by the US tariffs.

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